Robert McKenna Joins ULMA Packaging as Regional Sales Manager for Ireland

We’re pleased to welcome Robert McKenna to ULMA Packaging UK as our new Regional Sales Manager for the Republic of Ireland and Northern Ireland.

Robert joined the business in June, bringing over 20 years of experience in packaging, inspection, and automation. He is responsible for supporting our customers and leading sales activity across key sectors, including meat, poultry, medical, pharmaceutical, and ready meals.

Reporting directly to our Managing Director, James Couldwell, Robert will work closely with manufacturers across Ireland to deliver ULMA’s high-performance, innovative packaging solutions.

His background includes senior roles at well-known industry names. He spent 10 years at Ash Technologies, a global leader in digital inspection systems, followed by six years at AIS Ltd., managing end-of-line automation and machine vision projects. Most recently, Robert worked with M Pack Ltd., providing customers with coding and traceability solutions using Markem-Imaje equipment.

Robert shared:
“ULMA’s reputation for quality and innovation is well recognised, but what really stood out to me was the company’s customer-focused culture and long-term approach to partnerships. From the outset, the team made me feel welcome and aligned with my values. I’m looking forward to working with customers across Ireland and helping them access the benefits of ULMA’s technology and expertise.”

James Couldwell added:
“Robert brings a wealth of experience and technical understanding that makes him ideally suited to support our customers in Ireland. His knowledge of automation, inspection, and labelling systems complements ULMA’s strengths, and we’re confident he’ll play a key role in our continued growth in the region.”